The CARE badge campaign was launched in June 2019 to raise awareness and appreciation for those who care.

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The CARE™ badge is a unifying symbol of pride in our social care champions;

those providing, receiving and supporting care. It is a clear demonstration of their pride

in the quality work they do and our appreciation for the care and support we receive.

It is long overdue recognition for the two million people employed in care outside

the NHS, as well as the seven million more unpaid carers across the UK.

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We have purchased Care badges for all of our staff and we hope that they are proud of everything that they do because we are very proud of them! 

Here are some of our staff from Alexandra House, our residential care home,

wearing their badges.

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